Case Studies

Cleaning Express

Driving Online Visibility for a Nationwide Cleaning Services Brand

Project Overview

Cleaning Express, a London-based company, specialises in providing high-quality commercial and domestic cleaning services. With a growing demand for reliable cleaning solutions, they aimed to strengthen their digital presence and attract a wider audience through effective search engine optimisation.

Project Highlights

Challenge

Cleaning Express had previously invested in SEO, but the campaign had plateaued. They recognised the opportunity to generate more enquiries through their website and sought a fresh, results-driven strategy to reinvigorate their online presence.

Solution

As previous SEO work had already been carried out on the site, Sparkfied began by conducting a thorough analysis of its various elements. We identified opportunities to improve the backlink profile and optimised the site structure. Following this, the client was guided through our standard process, and all market research was compiled to create a detailed plan for the first six months of the campaign, ensuring a clear roadmap for measurable growth.

Visual Results

THE RESULTS

Michael and the team at Cleaning Express have experienced a substantial improvement in both site visibility and enquiries. Over a 12-month period, monthly website traffic grew from approximately 1,200 visitors to 10,000, driving a significant increase in leads and overall engagement.